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Posted 9/29/17 at 5:53 AM | Wakas Javed

How to Drive New Customers to your Business?

Boost Sales & Revenue?

Before you start any program for bringing new customers into the fold, make sure you understand it costs more, in both money and time, to get a new customer than it is to keep the loyal customers you have. Naturally, it’s always a good idea to work on both. You want to hold on to the clients you have and you need to attract new customers so your business can experience healthy growth.

With this advice in mind, there are specific steps you can take to bring potential customers to your name, your brand, your product, and your service. For organizations with a dedicated sales force, the first step is to make sure your sales force is motivated to produce new business.

Bellow is few points which you need to consider while driving new customers.

Program Continuity – Help your sales staff by focusing on a long-term program. This new plan should take you away from your more traditional methods and focus on hiring people who work best in an environment that depends on teamwork. Some business owners and managers might think hiring a big “star” salesperson is the answer. In most cases, this is not the best path to revenue growth. FULL POST