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TechnoratiPOST PUBLISHED INApril, 2011
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Don’t Be Deceived by SEO, Social Media Metrics
April 29th, 201109:19 AM ETHave you been optimizing your website for search engines? Are you using social media sites like Facebook and Twitter to connect and engage with people? Great. How that going? Your search rankings are up? Nice. The number of people who “Like” your Facebook page is up 40% this year? Cool. Website traffic is up 20% year over year? Good. Now l... -
Join the @StickyJesus Group Blog Project
April 28th, 201110:47 AM ETSocial media tools like Facebook, Twitter, and blogs provide unprecedented opportunities to develop relationships, engage with others, and share ideas. This includes unprecedented opportunities to engage others in spiritual conversations. Tami Heim and Toni Birdsong have written an excellent book titled @StickyJesus which provides s... -
Let’s Figure out the Value / ROI (Return-on-Investment) of Social Media
April 27th, 201106:32 AM ETSocial media is all about branding, relationships, and engagement… until you have to justify your use of it. Let’s get one thing straight: social media is not free. Even if you’re not spending any money on it, it is costing you your most precious resource: time. If you’ve got a boss, chances are at some point she’s going to ask you how... -
5 Post-Easter Communication Strategies
April 26th, 201105:49 AM ETMost churches put a lot of thought, time, effort, and money into communication leading up to Easter, but what about post-Easter communication? Easter Sunday is probably going to be your church’s highest attended services of the year. You’ll have lots of first time visitors and lots of people who come to church only a few times a year. So, what... -
DIY SEO: The Do It Yourself Search Engine Optimization Series
April 22nd, 201101:28 PM ETWant great search engine rankings and loads of new visitors from search engines? Kurt Steinbrueck is launching a new series on ChristianSEOGuys.com in which he will be giving step-by-step instructions so you can do exactly that – yourself. The series is called DIY SEO. Kurt writes: We know that search marketing has a big impact on ministri... -
Video: The Power of Words (and 4 communication lessons we can learn from it)
April 20th, 201108:49 AM ETThis great little video was passed along to me by one of my fellow OurChurch.Com staff. Have a look. There are so many important lessons we can take away from this clever video: 1) Words have power. Words inspire. Words stir people to action. Words are how ideas spread. Words have been key to the rise of every nation and every movement in ... -
Video: Easter Flash Mobs Around the World
April 18th, 201107:14 AM ETA flash mob is a group of people who assemble suddenly in a public place, perform an unusual act for a brief time, then disperse. (Thank you, Wikipedia) Most flash mobs are organized just for fun, but a couple of them have been done to celebrate Easter and Jesus resurrection. Here’s video of a flash mob that took place in Budapest Hungary last ... -
Should writers, musicians, and artists give away digital copies of their work for free?
April 14th, 201106:30 AM ETIn the last few weeks I’ve received a surge of requests from people wanting to republish blog posts we’ve published here. Most people have offered a link back to our website or the publicity that would come from being seen by their readers. But it’s rare for someone to offer to pay for our work. Earlier this week Michael Hyatt wrote&nbs... -
Is Microsoft Trying to Buy Bing a Win Over Google in the Search Wars?
April 13th, 201106:58 AM ETKurt wrote an interesting post on Christian SEO Guys this morning titled Bing to Dethrone Google? which shows that Bing has made significant gains in its search market share at the expense of Google. He wrote: According to Experian’s Hitwise.com, Bing saw a 5% increase in their search market share last month, breaching 30% of the market for... -
Video Demo of NeedHim.org’s Artificial Intelligence Chat Translator
April 12th, 201101:58 PM ETMost online translators are pretty bad. They can translate words, but they usually wreak havoc on grammar and sentence structure. And don’t even think about translating slang or figures of speech. That’s why this demo of the translator that evangelism site NeedHim.org is testing is so impressive. Last week I had the opportunity to partici... -
Step Aside Rebecca Black, Sunday is New Worst Video Ever
April 11th, 201108:46 AM ETIt was only a couple of weeks ago that I came a cross my newest “worst video ever,” Friday by Rebecca Black. Step aside Rebecca, we’ve got a new “worst video ever,” a Christian take-off on Friday called Sunday. Christians have a long, sad history of producing cheap imitations of popular culture (see 90% of all Christian tshirts). This vi... -
The Big-Picture, Kingdom View of SEO
April 07th, 201109:11 AM ETYesterday, shortly after the launch of the new Christian SEO Guys blog, Kurt published an epic post titled The High Stakes of SEO for the Kingdom of God that conveys the big picture of why search engine marketing is critically important to all Christian churches and ministries. He wrote: When a young woman searches for ”unplanned ... -
Please Welcome Our New Baby, Christian SEO Guys, into the World
April 06th, 201108:05 AM ETHey everyone, we have some great news to share with you – after many hours of labor OurChurch.Com has given birth to a brand new baby blog – Christian SEO Guys. She was born at 7:45 AM Eastern time, is about 1000 pixels wide, and weighed in at 0 pounds (electrons are pretty light). We’re really excited about this little blessing. Christian S... -
How To Use Social Media for Confidential/Counseling Ministries
April 05th, 201110:12 AM ETI received a message over the weekend from someone whose ministry is to counsel people through some of the toughest circumstances you can imagine – rape victims, people with multiple personality disorders, former satanists. He wrote: The big problem I am wrestling with is that as a ministry the people I help prefer be helped confidentially. Thi... -
8 Things Pastors SHOULD Do on Facebook
April 04th, 201109:07 AM ETWe spent a couple of days earlier this week discussing 18 Ways Pastors Can Ruin their Reputation on Facebook. It stirred some emotion as a number of people vented about some of the misuses of Facebook they’ve seen pastors make. If you’re a pastor, I hope that hasn’t scared you away from Facebook, as it remains a great tool for connecting with... -
Church Mobile App Survey Reveals What Church Members Want in an App
April 01st, 201105:40 AM ETUp until now, there has been very little research available about how important church members and staff think mobile apps are and what features they would want in a mobile app for their church. So, a month ago OurChurch.Com launched The Ultimate Church Mobile App Survey. I spent some time analyzing the results and came away with a number of key i...
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