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How Facebook Ads Filled My Church
February 04th, 201007:08 AM ETEvery year my church puts a lot of time and energy into putting on an exceptional, creative Christmas production. It's an important part of our outreach strategy as we've found most people are open to attending Christmas services, even those who are not believers. This year it was a Blue-Man-esque production called Me and My Drum. In addition to... -
A Blog-centric Multi-Ministry, Multi-Channel Church Communications Strategy
January 29th, 201008:47 AM ETTo communicate effectively in the 21st century you have to: Give people the information they want. Give it to them via the medium they want to receive it. Most churches have a lot of ministries and a lot of activities going on - children's ministry, student ministry, men's ministry, women's ministry, small group ministry, music ministry, an... -
The 10 Commandments of Social Networking
January 28th, 201005:01 PM ETThe 10 Commandments were given to us thousands of years ago. Sure there was no Facebook or Twitter back then, but the principles still apply today. Here's my take on how the 10 commandments apply to social networking. 1) Thou shalt have no other gods before me. Don't allow social networking to become a god. Are you losing hours at a time to Fa... -
Churches Want Private Group Communication Tools
October 21st, 200908:56 AM ETBy Matt HarrellBack in April, I listened to a webinar put on by Drew Goodmanson and Cynthia Ware on the State of the Church Online. You can read an excellent review of the research findings that they presented over here and the slides from the presentation are here. These guys are doing a really good work. I personally believe that this research and the mot... -
Video: Social Media - Fad or Revolution?
August 26th, 200904:11 PM ETIs social media a fad? Or is it the biggest shift since the Industrial Revolution? I saw this video today. Fittingly, I saw it because Jon, one of our support staff, had posted it to his Facebook profile. Take a look. As the video points out, social media/networking is not just changing the way people communicate, it’s changing society. It’...
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