Posted 12/19/14 at 11:42 AM | Brian Wallace
Posted 12/19/14 at 10:21 AM | Phil Cooke
Finding your authentic voice in social media isn’t that different from traditional media. I had a client once who was a TV host. The problem was, as soon as the red light came on the camera, he became a completely different person. His voice got deeper. His style became bigger. He was more over the top. The problem was – that wasn’t him. Even his friends would tell him, “Stop using your TV voice.” But many of us do the same thing on social media. We try to project authority, sound more spiritual, or generally be someone we’re not. Remember my age-old branding advice – a brand isn’t about becoming something (or someone) else, it’s about discovering who you really are. So with that in mind – here’s my advice about finding the real you on social media:
1) Don’t say things on social media you wouldn’t say to someone face to face. I have a friend that suddenly becomes totally “spiritual” on social media. He blurts out cheesy cornball Christian sayings he’d never actually say to anyone face to face. Others become hyper political, or try to be overly inspiring. If that’s not you when you’re off Facebook, then my advice is to drop it when you’re on Facebook. FULL POST
Posted 12/18/14 at 12:35 AM | Sylvie Simms
With e-commerce transactions increasing and consumers more willing to do business online, it is more important than ever for organizations to improve their identity verification processes. Check out the below infographic to learn more about Card-Not-Present (CNP) Fraud.
Posted 12/18/14 at 12:07 AM | Sylvie Simms
As technology takes significant steps forward, changes are being made to the distribution processes for companies around the world. The emergence and expansion of the e-commerce landscape is leading to new innovations in product development. As a result, organizations and individuals are working together to ease the transfer of information and create a truly global marketplace. Read more in this infographic.
Posted 12/17/14 at 1:57 AM | Sylvie Simms
Taking a look at the year-to-year market summary for Florida shows an increase in activity across the board. This can be an indication of the housing market and economy continuing to recover from the recession, as both median and average sales are on the rise. The growth seen in the third quarter this year is a good indication for Q4 numbers as the industry prepares for 2015.
Posted 12/15/14 at 9:11 AM | Phil Cooke
You’ve no doubt seen the stories plastered across the media about Sony Pictures’ recent hacking scandal. Aside from the breach in confidentiality of private records of salaries, contracts, and other business information, there’s been a humiliating release of email conversations between studio executives.
While law enforcement and Sony’s internal team tries to find the culprit, there’s an incredibly important reminder here for everyone: Email is never private. Through a breech like Sony’s experiencing, a legal case, or the person you’re sending it to releasing it, there are many ways what you think is “private” won’t be once you hit “send.” A few years ago, I was asked to be an expert witness for a court case for a major nonprofit, and although the case never went to court, the attorney told me something I’ll never forget: When most organizations have a legal battle, one of the first items to get subpoenaed are corporate emails. FULL POST
Posted 12/12/14 at 11:00 AM | Phil Cooke
Every day, someone in America is committing career suicide. But it’s not with a gun or even drugs – it’s with a podium. Respected men and women – often excellent leaders and employees – but who end up dying a horrible death in front of an audience – usually at an industry conference, corporate meeting, or workshop. It doesn’t take a CSI officer from the crime lab to analyze the evidence from the scene. It can easily be found in an audience filled with people nodding off to sleep, checking their e-mail, mumbling to themselves, or finding excuses to leave early.
The truth is, most speaker mistakes could easily be solved with a few easy steps – keys that only take a short time to learn, but could literally catapult your speaking career to an entirely new level. So if you’re preparing for an upcoming conference or workshop, or know someone who is, look over this list carefully.
…It might save you from the dreaded “ECH” (Early Career Humiliation). FULL POST
Posted 12/12/14 at 4:28 AM | Sylvie Simms
The holiday season is in full swing, which means that your decorations are going up, and invitations for parties and family get-togethers are going out. At the same time, your heater is likely getting more use as the temperature continues to drop during the winter. With all of the extra energy that your home is using during the holidays, how do you best manage your routine in order to maximize efficiency, and save energy and money in the process? These tips and more will help you save money during the holidays so you can focus on the time spent on family instead.
Posted 12/12/14 at 3:07 AM | Sylvie Simms
On the job, it is important to maintain the highest possible levels of safety in order to reduce workplace incidents and eliminate injuries. In addition to ensuring employees wear all proper safety gear, such as boots and hard hats, it is necessary to use equipment that is designed to promote the wellbeing of your crew. Gases and other toxic substances that are common in industrial work can have a wide range of physiological effects on human health, which is why OSHA has established regulations governing the acceptable levels of exposure to these gases without being harmful. By following these rules, workers are able to discontinue work while exposure levels are too high.
Posted 12/10/14 at 11:18 PM | Sylvie Simms
If you have a pontoon boat and live where the winter elements can affect it, take note of the following steps to ensure it is ready for you in the spring.